{"id":3550,"date":"2025-01-16T13:09:40","date_gmt":"2025-01-16T13:09:40","guid":{"rendered":"https:\/\/hrundgunnsteinsdottir.com\/?p=3550"},"modified":"2025-01-22T13:12:31","modified_gmt":"2025-01-22T13:12:31","slug":"attention-span-in-a-complex-world","status":"publish","type":"post","link":"https:\/\/hrundgunnsteinsdottir.com\/is\/attention-span-in-a-complex-world\/","title":{"rendered":"Attention span in a complex world"},"content":{"rendered":"<p><em>Originally published on the <a href=\"https:\/\/www.weforum.org\/stories\/authors\/hrund-gunnsteinsdottir\/\" target=\"_blank\" rel=\"noopener\">World Economic Forum<\/a>.<\/em><\/p>\n<p>As the\u00a0<a title=\"The Forum of Young Global Leaders\" href=\"http:\/\/www.weforum.org\/community\/forum-young-global-leaders\" target=\"_blank\" rel=\"noopener\">Young Global Leader<\/a>\u00a0Annual Summit draws to a close in\u00a0<a href=\"http:\/\/www.weforum.org\/events\/world-economic-forum-latin-america-2012\" target=\"_blank\" rel=\"noopener\">Mexico<\/a>, I am inspired and even regenerated by the commitment and dedication those around me have had these past few days.<\/p>\n<p>Nevertheless, I couldn\u2019t help but think of activism at large, and how quickly people seem to loose interest. Is it possible we are growing ever shorter attention spans?<\/p>\n<p>Possibly.<\/p>\n<p>According to\u00a0<a title=\"Natrional Geograpic\" href=\"http:\/\/ngm.nationalgeographic.com\/2008\/03\/animal-minds\/musi-photography.html\" target=\"_blank\" rel=\"noopener\">National Geographic<\/a>, recent research on animal intelligence shows the\u00a0so-called silk ape, a type of primate,\u00a0is capable of imitating others\u2019 actions. Silk apes also have a sense of object permanence \u2013 knowing that something out of sight still exists.<\/p>\n<p>But Friederike Range of the University of Vienna says primates short attention span may keep them from developing more complex behaviours. In short, their short attention span may keep them from becoming more intelligent, let alone wise.<\/p>\n<p>Given the nature of modern society, I think this provides an opportunity to reflect on our own abilities as leaders. Our own attention spans might be at risk.<\/p>\n<p>We live in a world of speedy trends, information overload, distracting and confusing stimuli. \u00a0As leaders trying to affect change in our organizations and the world at large, we are required to keep up-to-date with newest developments, what our competitors are up to and incessant media coverage of the world around us. We keep trying to gain better understanding of the increasingly complex world we live in and how we can best address the challenges we face<\/p>\n<p>Yet some of the ways in which we deal with this complexity is in fact by creating ever more complex systems. Should complexity always call for more complexity? I wonder if, in our focus on mapping out solutions, we are beginning to resemble the cartographers in Jos\u00e9 Luis Borge\u2019s\u00a0<a href=\"http:\/\/en.wikipedia.org\/wiki\/On_Exactitude_in_Science\" target=\"_blank\" rel=\"noopener\">Exactitude of Science<\/a>.\u00a0In their attempt to document the world around them, they created a map so detailed that it became the same size as the land itself.<\/p>\n<p>There is no doubt our analytical skills and the many metrics and systems we have developed as tools will continue to serve a critically important purpose. We might combine those tools with stronger individual and collective inner compasses but that will all depend on our attention spans. Speed and distracting stimuli not only shorten our attention spans, but they also cloud our ability to listen to our intuition. And complex analysis really doesn\u2019t help in that respect.<\/p>\n<p>In the intuitive mode, our world is more of a dynamic ocean instead of a complex system. This mode relies on the individual\u2019s ability to navigate his or her way around an ever-changing world without losing sense of integrity.<\/p>\n<p>According to a recent study by the\u00a0<a href=\"http:\/\/www.macfound.org\/learning\/\" target=\"_blank\" rel=\"noopener\">McArthur Foundation<\/a>, 65% of kids today are going to be working in fields we do not even have names for. In that sort of sea of dynamics, the most important capacity an individual or organization can have is a sense of being aligned. For that to happen, we cannot do with shorter attention spans. If anything, we need to deepen our attention and possibly increase our ability to act wisely. Silk apes are fascinating beings, but it doesn\u2019t mean we want to be them, does it?<\/p>\n<p>Author: Hrund Gunnsteinsd\u00f3ttir is Founder of\u00a0<a href=\"http:\/\/www.kradconsulting.com\/\">Kr\u00e1d consulting<\/a>. She was selected as a 2011\u00a0<a title=\"The Forum of Young Global Leaders\" href=\"http:\/\/www.weforum.org\/community\/forum-young-global-leaders\" target=\"_blank\" rel=\"noopener\">Young Global Leader<\/a>\u00a0by the World Economic Forum.<\/p>\n<p>Pictured: A graduating student waits for the start of Harvard University\u2019s 358th Commencement Exercises in Cambridge, Massachusetts. \u00a0Picture taken June 4, 2009. To match feature USA-ECONOMY\/STUDENTS REUTERS\/Brian Snyder<\/p>","protected":false},"excerpt":{"rendered":"<p>Originally published on the World Economic Forum. As the\u00a0Young Global Leader\u00a0Annual Summit draws to a close in\u00a0Mexico, I am inspired and even regenerated by the commitment and dedication those around me have had these past few days. Nevertheless, I couldn\u2019t help but think of activism at large, and how quickly people seem to loose interest. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":3551,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-3550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Attention span in a complex world | Hrund Gunnsteinsd\u00f3ttir<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hrundgunnsteinsdottir.com\/is\/attention-span-in-a-complex-world\/\" \/>\n<meta property=\"og:locale\" content=\"is_IS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Attention span in a complex world | Hrund Gunnsteinsd\u00f3ttir\" \/>\n<meta property=\"og:description\" content=\"Originally published on the World Economic Forum. As the\u00a0Young Global Leader\u00a0Annual Summit draws to a close in\u00a0Mexico, I am inspired and even regenerated by the commitment and dedication those around me have had these past few days. Nevertheless, I couldn\u2019t help but think of activism at large, and how quickly people seem to loose interest. 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